Anurag is the Co-founder & Executive Director at Affle. He started his marketing career in the UK and went to complete his MBA from Holland, dabbling with varied industries such as Tea & Banking before settling in on Mobile.
With over 10 years of mobile only experience, Anurag has been in leadership positions in Mobile VAS and Mobile Marketing for a large a part of this tenure. His experience with Bharti Airtel established his foundations on mobile technologies & products that help immensely in driving innovations in the mobile marketing space. As Head of Operator Business for Boungiorno India he oversaw growth of a steady 3x year over year.
Anurag founded Mobimasta in late 2009, one of India’s first mobile advertising agencies, acquired by Affle in 2012, and today established as a industry leading mobile marketing platform.